Nissan Calendar 2014

An Innovative Collaboration Between Nissan and Nicolai Bergmann

Each year, Nissan produces a calendar that embodies the excitement and uniqueness of its brand. The 2014 version of the Nissan Calendar is a true innovation, featuring the renowned floral design artist, Nicolai Bergmann, from Japan.

The calendar showcases the creative collaboration between Nissan and Nicolai Bergmann, where the visual images used in the calendar include flower arrangements inspired by Nissan vehicles. The spaces in which the cars and flower arrangements coexist become works of art themselves. These stunning spaces have been captured in photographs and are featured throughout the 13-month calendar.

One of the standout features of the Nissan Calendar 2014 is the augmented reality (AR) application that accompanies it. By downloading the app on their smartphones or tablets and pointing the device to the cover of the calendar, users can access exclusive content. They can watch a behind-the-scenes video that showcases the colorful process of space creation using Nissan cars and flower arrangements. Additionally, users can launch AR content for each calendar month to hear Nicolai Bergmann discuss his thoughts and inspirations behind each piece of art.

The Nissan Calendar 2014 is a testament to the power of collaboration and the fusion of art, design, and technology. It not only serves as a functional calendar but also as a visual journey that celebrates the beauty of nature and the innovation of Nissan.

Although the AR application is only available for download in Japan, a short video showcasing the calendar's features has been uploaded for international audiences to enjoy.

This innovative design was recognized with the Silver A' Design Award in the Advertising, Marketing, and Communication Design category in 2015. The award acknowledges the exceptional expertise and innovation demonstrated by the Nissan Calendar 2014, which captivates viewers with its technical prowess and artistic excellence, evoking positive emotions and a sense of wonder.